The year isn't quite over yet but I'm going to go ahead and crown the Em Cosmetics Color Drops Serum Blushes as my favorite blush purchase of 2020. I believe these first launched last year with four shades and then they expanded the line with four additional colors a few months ago. I currently have four shades: Rose Milk, Peachy Peach, Sunset Sky and Venetian Rose.
Here is the product description per the Em Cosmetics website: Makeup meets skincare with sheer buildable color to amplify your natural radiance. This lightweight, yet luxurious serum is formulated with skin-loving ingredients to provide a youthful, dewy glow with each and every drop.
I started out by purchasing just one of these since they retail for $25. The price can add up quickly when you love these as much as I do. Rose Milk was the first shade I picked up because I thought it looked the most wearable for every day but after one application, I wanted more. If you're looking to purchase one or more of these, I highly recommend waiting for a sale. I purchased all of mine when there were 15-20% off sales to make the price tag a little easier to swallow.
The formula is truly unique compared to other liquid or cream blushes. True to its name, these have a serum texture that feels really nourishing on my skin without being greasy. I've read some comments from people with more oily skin who didn't like how this felt on their skin. So if you have extremely oily skin and don't like any dewy products, then maybe you won't like these as much. I have pretty normal to dehydrated skin now that I'm in my late 20s and I always wear these over a base and powder so I don't have any issue with the sheen.
A single drop is enough product for both cheeks, though you can build up the color with another drop. I like to tap the product on my cheeks with my fingers to distribute it evenly. You can see how I apply these blushes in this IGTV video. This formula doesn't break down my foundation or powder and blends really easily.
